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Welcome to the British Academy of Floral Art’s online Underpinning Knowledge

The Academy has supported students and developed courses with its highly qualified teaching team for over 12 years. With these films  we bring together our wealth of knowledge which we share with you to you start to create an excellent Floristry business.

Introduction

Safe and Good Practice

Conditioning

Plant Biology

More conditioning 

Conditioning

Elements and Principles of Design

Placement

Branding

Marketing

Photography

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